Marketing Assistant
Part Time • Gaithersburg
Benefits:
- SIMPLE IRA Matching
- Employee discounts
- Flexible schedule
- Free uniforms
- Training & development
Are you looking for a great job where the work is actually fun? Do you want to work somewhere you can make a difference every single day? We change lives. We help children reach their goals. And we do it wearing flip flops.
As Marketing Assistant, you will support a 3 school franchise group: 2 locations in-person (Gaithersburg and Rockville, MD) and 1 location remotely (Centereach, NY). You will work closely with senior leadership to own lead generation, ensure a Golden Experience is provided at all points of the customer journey, and act as an ambassador for water safety in the communities we serve! This role will require approximately 20-30hrs per week, with opportunities for advancement for the right candidate as the franchise continues to expand.
Job Benefits:
As Marketing Assistant, you will support a 3 school franchise group: 2 locations in-person (Gaithersburg and Rockville, MD) and 1 location remotely (Centereach, NY). You will work closely with senior leadership to own lead generation, ensure a Golden Experience is provided at all points of the customer journey, and act as an ambassador for water safety in the communities we serve! This role will require approximately 20-30hrs per week, with opportunities for advancement for the right candidate as the franchise continues to expand.
Job Benefits:
- Paid training
- Free swim lessons for your immediate family (after 3 months of employment)
- SIMPLE IRA matching
Position Requirements:
- Flexible Availability: Able to work a mix of mornings, evenings, and weekends.
- High-Energy & Positive Attitude: Creates a fun, engaging environment for families and teammates.
- Self-Starter: Proactive, organized, and able to manage time independently.
- Detail-Oriented: Produces polished marketing materials while adhering to brand guidelines.
- Strong Communicator: Comfortable interacting with children, parents, and community partners.
- Community-Focused: Genuinely enjoys working with families and building local connections.
- Background Check Required: Must successfully complete background screening during onboarding.
Duties and Responsibilities:
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Community Engagement & Events
- Represent Goldfish Swim School in the community and promote water safety.
- Identify and coordinate participation in local events and partnerships.
- Manage the events calendar and execute in-school and external events.
- Maintain and organize marketing materials and event collateral.
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Digital Marketing & Communications
- Develop and distribute email campaigns for current members and prospective leads.
- Maintain and update sales templates and school websites seasonally.
- Oversee social media content calendars, monitor engagement, and coordinate influencer collaborations.
- Track and analyze digital performance metrics across platforms.
-
CRM & Lead Management
- Manage CRM (Salesforce) to track and convert leads.
- Collaborate with schools on campaign creation and lead flow processes.
- Maintain sales scripts and audit call performance for quality assurance.
- Manage messaging platforms (e.g., Podium) for call and texting campaigns.
-
Market Research & Reporting
- Conduct competitive analysis and maintain local market insights.
- Compile and analyze key performance data for regular reporting.
- Keep marketing documents and contact databases updated across locations.
Education/Experience:
- One or more years experience in marketing or related field.
- High school diploma or GED is required.
- Bachelor’s degree or higher preferred.
Work Environment:
- Hybrid working - 2-3 days in school/at events, 1-2 days per week from home
- While performing this job, the employee is regularly exposed to heat and humidity (pool area).
- Noise level is usually moderate.
Compensation: $22.00 - $24.00 per hour
Tropical Vibes & Impacting Lives!
You feel it the moment you walk in. There’s more than vibrant colors, a tropical theme and happy children. There’s something different, something extraordinary. Something truly GOLDEN. It’s passion. Not just a passion for kids or a passion for swimming…it’s a special passion for changing – even saving – lives, by being a part of kids learning to swim.
When you work at Goldfish, you're not just an employee. You're a part of something bigger. You're making an impact; a splash in the lives of the children in your community. You're an integral part of a team, working together to move forward a mission. You’re also making waves in your future, learning life lessons in and out of the pool through mentorship, leadership and passion. At Goldfish, it’s more than a job - it’s an endless pool of possibilities, opportunities and life-changing moments!
Making Waves with Passion, Purpose & Core Values!
At Goldfish, our core values are at the heart of everything we do, and behind every decision that we make. To us, these values are more than just words - they're embraced with purpose in our everyday lives, and what allows us to make a splash in our community, and in the lives of our members and our team!
We go above and beyond with every detail to create a GOLDEN Experience!
We believe in nurturing a culture that provides WOW! Customer Service
We do the right things, make the right decisions and treat people with Integrity • Compassion • Trust
We meet and exceed expectations so you see Extraordinary Results
We make a big deal about life’s accomplishments by remembering to Celebrate!
Each Goldfish Swim School is an independently owned and operated franchise. The respective Franchisee is the employer at each Goldfish Swim School location. Each franchisee can set their own wages, benefit programs and terms and conditions of employment, which may vary at each Goldfish Swim School location.
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Paid Training
We set you up for Extraordinary Results! It doesn’t matter if you’ve never learned to swim yourself or if you’re a seasoned swimmer, we are proud to provide our team with paid training, certifications and ongoing support.
Flexible Schedules
Work life balance is essential to any team! At Goldfish, we understand you have commitments outside of work - family, school, sports, whatever it may be - and we celebrate that! We offer convenient schedules to accommodate YOU!
All Are Welcome
At Goldfish, we value Diversity & Inclusion! We pride ourselves on creating a welcoming environment for all by treating everyone with Integrity, Compassion and Trust as we work together to make waves for water safety.
Make Waves...In Your Community
Our team members are literal life-savers. Superheroes. Wavemakers. At Goldfish, you’re helping keep the children of your community safer in and around water - and that’s something to CELEBRATE!
Make Waves...In Your Career
Dip your toe into a pool of possibilities at Goldfish! You’ll learn life lessons through leadership, mentorship and ongoing training. From customer service to education, healthcare to business, you’ll gain impactful work experience that is sure to make a splash in your future, no matter what your career path!
High Fives & Tropical Vibes!
We believe in making a big deal about life’s accomplishments by remembering to CELEBRATE! We give high fives, dance and have some serious fun while doing some serious work. And with tiki huts, palm trees and surfboards, every work day will make you feel like you’re on vacay!
Going for Gold!
We align with partners who not only share our passion for water safety, but also share our core values. Helping us make a splash are World Record Holders and Olympic Gold Medalists Ryan Murphy and Cullen Jones! We are also committed to making waves, giving back and saving lives through our partnership with the USA Swimming Foundation.
Grow with Goldfish
There’s no limit to where you can go with Goldfish! We’ve seen part time team members #GrowUpGoldfish - becoming managers, joining the Franchise Support Team, and even going on to own and operate their own Goldfish Swim School! Dip a toe or dive all the way into the pool of possibilities and endless opportunities!